Best Email Marketing Tools

What is the best email marketing tool?
1. Constant Contact
Constant Contact offers email marketing software that helps businesses create email marketing campaigns like a professional marketer using an all-in-one tool packed with great features.
Email editor makes customization a very easy task for anyone, especially with hundreds of email templates available. With this tool, you can drive in more sales in no time at all automatically.
Top Features:
  • List-building tools
  • Social media sharing tools
  • Email marketing automation
  • Mobile email marketing
  • Tracking and reporting
  • Engaging templates and layouts
  • Image management
  • Event spot


Mailchimp began as an email marketing OG, and they’ve recently expanded to offer additional marketing automation tools and channels. Their early roots still show, though with A/B testing, robust email analytics, and all the other email automation features you need.
Top Features:
  • Mailchimp tool sends email newsletters, drip email campaigns, and transactional emails from one marketing app.
  • Mailchimp tool gathers new subscribers with landing pages and forms.
  • Mailchimp tool uses email personalization to fill in names and send emails at the correct time zone.
  • Mailchimp tool creates your own email designs with a drag-and-drop email designer.
GetResponse offers an all-in-one platform for online marketing. Small businesses can maximize the platform in its tools for comprehensive marketing campaigns and ready-made templates with landing pages, signup forms, webinars, and sales pages.
GetResponse makes it a point that landing pages are 100% responsive, converting campaigns into real sales through its Autofunnel tool. The e-commerce tools also convert most of the visitors into customers and subscribers into repeat loyal customers.
Top Features:
  • Responsive email design
  • Autofunnel tools
  • Landing pages smartly designed to get 100% responses
  • Webinars
  • Autoresponders
  • Email Intelligence
  • List booster
4. My Emma
My Emma is an online marketing service complete with all the tools you need. You can use the cloud-based platform to design your email campaigns or to engage your customers through emails.
This software has the tools that help the team design emails, segment audiences, and send automated emails. The dashboard displays which content performs better through the rates. There are more features to take advantage of from this email marketing software.
Top Features:
  • A/B Testing
  • Event-triggered email
  • Auto-responders
  • Mobile optimization
  • Gather leads using the built-in landing page
  • Mailing list management
  • WebForms
  • Template management
5. SendinBlue
SendinBlue is an efficient marketing tool that provides companies and businesses to grow customer relationships by sending sophisticated emails and SMS messages.
The automation of marketing workflows is integrated by advanced email features that can track when the customers opened the email. More than that, the cloud-based tools make customer engagement even more personal.
Top Features:
  • Create mobile-friendly emails
  • Integrate advanced email templates, designs, and messages and customizable layouts
  • Automated email scheduling and send time optimization
  • High deliverability rate
  • Integration and connection of e-commerce and other apps for email marketing
  • Google analytics
  • Real-time tracking
  • Email automation workflows
6. ReachMail
ReachMail offers an all in one email marketing platform with top-notch customer support and excellent deliverability rate.
The drag-and-drop email editor and easy-to-use templates help build beautiful emails. Users can use the tool to import existing lists from other solutions, thus organization and segmentation is an easy task.
With bulk email marketing services, it is now easier to send emails to hundreds and thousands of contacts.
Top Features:
  • Email builder
  • Signup forms
  • Survey forms
  • Auto-responders
  • List management
  • Social media integration
  • Email marketing automation
  • Spam checker
  • Easy SMTP
  • Engagement monitoring
7. MailerLite
MailerLite is an email marketing service designed with a robust solution and a powerful platform for easy marketing strategies. It comes with an intuitive interface, exclusive HTML editor, and drag-and-drop editor.
The full features of this software make email automation simple and straightforward. Everything that professional email marketers want in the software is here. Users can also build web forms and pop-ups, as well as subscribe button, landing pages, and embedded forms.
The ideal users of MailerLite are the small businesses that are after easy email marketing solutions.
Top Features:
  • Rich text editor
  • Drag-and-drop editor
  • The built-in photo editing feature
  • Newsletter design templates
  • Custom HTML editor
  • Subscriber management
  • Landing Pages
  • Embeddable web forms
  • Campaign reports
  • Email automation
8. MailGun
MailGun is a powerful email marketing tool built and designed for email automation. The complete cloud-based services allow the business to send, receive, and track emails through intelligent inbound routing. This allows users to know where the emails ended up.
It features tracking and analytics with A/B testing, this spam filter is avoided. With MailGun software, it is easier to maximize performance through the in-depth reporting and metrics displayed on the dashboard.
Top Features:
  • Send emails via RESTful API or SMTP
  • Email routing, storage, and parsing
  • Mailing lists
  • Email validation
  • Detailed and searchable logs
  • Tag contacts to A/B testing
  • Email performance tracking
  • Monitor engagement and trends
8. Benchmark
Benchmark is the best email marketing software in terms of drag-and-drop email templates. This fully-featured, easy-to-use marketing tool allows users to have an intuitive email builder, as well as advanced automation marketing campaigns.
To grow the list of subscribers, the tool also features surveys, polls, and opt-in that pops out, engaging customers to join and subscribe.
Top Features:
  • Automation email sequence
  • Email designer
  • Responsive emails
  • Code editor
  • Subscriber onboarding
  • List management
  • Popup and signup forms management
  • Polls and surveys
  • Contact list automation
10. VerticalResponse
VerticalResponse offers more advanced automation features but in an easy-to-use platform. It helps make forms and match email campaigns in a very comprehensive way.
All features are easy to use and understand that even those who are not an expert in email marketing will get by with the software easily. The pre-made templates are also designed well, allowing users to drag and drop content and choose layout suitable and appropriate for the target audience.
Top Features:
  • Beautiful pre-made templates and layouts
  • Templates allow the creation of signup forms
  • Pre-formatted content blocks
  • Easy-to-use editors
  • Easy-to-navigate pages
  • Schedule social network updates
  • Time-saving Auto-responders
  • Reporting of reaches and email performance
  • Customer service and support
11. Campaigner
Campaigner is a powerfully designed email marketing software that helps businesses improve and fortify customer relationships, thus increasing sales.
The platform offers a wide variety of email marketing tools that can help the business optimize efforts whether they are using computers, laptops, tablets, or mobile devices.
The robust automation solution for email marketing creates dynamic campaigns and develops an automated customer journey. Being cloud-based with stellar customer support, it can be accessed by users anytime and anywhere.
Top Features:
  • Advanced reporting
  • Email templates
  • Suppression lists
  • Exclusion lists
  • Social sharing
  • A/B split testing
  • Email workflows
  • Auto-responders
  • Dynamic RSS campaigns
  • Email integration
12. Campaign Monitor
Campaign Monitor is an application designed for email marketing campaigns. Companies are guaranteed to use the application quickly and easily for all the personalized email messages. The tool helps analyze the campaign through detailed reports and advanced analytics.
This software provides solutions for email builder in its drag-and-drop editor. Optimization tools are also offered together with the design and automation features. Marketing campaigns through emails are not just fast and easy but effective as well.
Top Features:
  • Template Designer
  • Content customization
  • Dynamic content
  • Roll your own designs
  • Easy template language
  • Mobile-ready templates
  • A/B testing
  • Social sharing
  • Segmentation and personalization tools
I hope you like this article. Thanks for reading the article.
Best Email Marketing Tools Best Email Marketing Tools Reviewed by Wiki Zone on November 24, 2019 Rating: 5

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